Introduction & Inspiration
If you’re looking for a truly crowd-pleasing dessert that’s bursting with strawberry flavor and surprisingly easy to make, let me introduce you to this fantastic Strawberry Sheet Cake! It starts with a simple cake mix base but gets transformed into something incredibly special. We pack it with strawberry flavor using gelatin and fresh berries, then top it with the most luscious fresh strawberry mascarpone frosting.
Imagine a moist, tender, perfectly pink cake studded with pieces of real strawberry, covered in a creamy, tangy, and intensely fruity frosting. Baking it in a sheet pan makes it ideal for parties, potlucks, or any occasion where you need to serve a group. It’s always a huge hit!
My inspiration often comes from needing a delicious cake that doesn’t require hours of complex steps. This recipe cleverly uses a cake mix shortcut but elevates it significantly with thoughtful additions, especially that divine frosting made with fresh strawberries and rich mascarpone cheese. It delivers impressive homemade taste with less stress.
It’s cheerful, delicious, and perfect for celebrating spring, summer, or frankly, any time you crave a fantastic strawberry cake! Let’s get baking!
Nostalgic Appeal
There’s something wonderfully nostalgic and practical about a sheet cake, isn’t there? They remind me of classroom birthday parties, church socials, and family gatherings where ease of serving is key. They feel unpretentious, welcoming, and made for sharing.
The bright pink color of this cake (thanks to the strawberry gelatin) and the abundant strawberry flavor also tap into happy, cheerful memories. Strawberry is such a universally loved flavor, associated with sunny days and sweet treats. It just makes people smile.
This cake combines the nostalgic comfort of a simple sheet cake with the beloved flavor of strawberries and cream (via the rich frosting). It feels familiar enough to be instantly comforting but special enough to feel like a real treat.
Bringing a sheet cake like this to an event always feels generous and festive. It’s easy to transport, easy to slice, and guaranteed to be enjoyed by everyone, evoking simple pleasures and happy gatherings.
Homemade Focus
While we cleverly start with a white cake mix for convenience, don’t let that fool you – this Strawberry Sheet Cake has serious homemade credentials where it counts! We’re not just making the mix as directed; we’re transforming it. It’s smart baking!
The homemade magic starts by adding strawberry gelatin powder, extra sugar, and flour right into the dry mix, creating a unique flavor and texture base. Then, we fold in finely chopped fresh strawberries, ensuring real fruit flavor in every bite of the cake itself. This goes way beyond a standard mix.
And the frosting? That is pure homemade bliss, crafted entirely from scratch. We beat together softened butter and luxurious mascarpone cheese, then add salt, freshly pureed strawberries, and confectioners’ sugar. This creates a frosting that is incredibly creamy, tangy, bursting with authentic strawberry flavor, and naturally pink – something you simply can’t get from a can.
So, while we embrace a shortcut for the base cake structure, the key flavor elements and the luxurious frosting are undeniably homemade, resulting in a truly impressive and delicious final product.
Flavor Goal
My primary flavor goal for this Strawberry Sheet Cake is an explosion of authentic strawberry goodness! I want that sweet, slightly tart berry flavor to permeate both the moist cake and the creamy frosting. It should be unapologetically strawberry-forward!
The cake itself should be incredibly moist (thanks to the oil and added fruit), tender, and visibly pink, with little pockets of fresh strawberry distributed throughout. The strawberry gelatin enhances both the flavor and color intensity within the cake crumb.
The frosting is where the flavor sophistication really shines. The goal is a super creamy, luscious texture from the butter and mascarpone cheese, with a bright, tangy counterpoint from the mascarpone balancing the sweetness. The fresh strawberry puree should deliver intense, natural fruit flavor and beautiful color.
Overall, this cake aims to be the ultimate strawberry lover’s dream in sheet cake form. It should be moist, intensely fruity, tangy, creamy, and sweet – a delightful combination perfect for celebrations or just because.
Ingredient Insights
Let’s break down the ingredients that make this Strawberry Sheet Cake so special. We start the cake with a regular-size white cake mix – a reliable shortcut for structure and leavening. To this, we add a package of strawberry gelatin powder (the dry powder itself), which amps up the strawberry flavor, adds moisture, and gives the cake its lovely pink hue. A bit of extra sugar and all-purpose flour help balance the structure and sweetness of the doctored mix.
Standard cake ingredients like water, canola oil (for moisture), and room temperature large eggs (for binding and richness) are added as well. Finally, finely chopped fresh strawberries are folded into the batter, providing delightful bursts of real fruit texture and taste.
The frosting is truly luxurious. Fresh strawberries are pureed to provide intense flavor and natural color – make sure they’re nicely ripe! Softened butter forms the rich base, while room temperature mascarpone cheese adds incredible creaminess, stability, and a sophisticated tangy flavor that distinguishes it from plain buttercream or cream cheese frosting.
A pinch of salt balances the sweetness of the confectioners’ sugar, which provides the frosting’s structure and sweetness. Sifting the confectioners’ sugar can help ensure an ultra-smooth texture.
Essential Equipment
Making this Strawberry Sheet Cake requires a few key pieces of equipment, especially the right size pan. Mostly standard tools will do!
The recipe specifically calls for a 15x10x1-inch baking sheet, often called a jelly roll pan. This size is important for ensuring the cake bakes evenly and relatively quickly, resulting in a thin, moist sheet cake. You’ll need parchment paper to line the bottom (making removal easier) and cooking spray.
You’ll need a large bowl for mixing the cake batter. An electric mixer (stand or handheld) is recommended to properly incorporate the ingredients according to the recipe’s timing. Another large bowl, preferably the bowl of a stand mixer, is ideal for making the frosting, as it requires several minutes of beating.
A food processor or blender is necessary for pureeing the fresh strawberries smoothly for the frosting. Standard measuring cups and spoons are essential. You’ll also need a spatula – an offset spatula is particularly great for spreading frosting evenly over a large sheet cake.
Finally, make sure you have a wire rack large enough to cool the cake completely after it comes out of the pan. Proper cooling is crucial before frosting.
List of Ingredients with Measurements
Here is the complete list of ingredients you will need for this crowd-pleasing Strawberry Sheet Cake:
Cake:
- White Cake Mix: 1 box (regular size, approx. 13.25 – 15.25 ounces)
- Strawberry Gelatin: 1 package (3 ounces) – dry powder
- Sugar: 3 tablespoons
- All-Purpose Flour: 3 tablespoons
- Water: 1 cup
- Canola Oil: 1/2 cup
- Large Eggs, room temperature: 2, beaten
- Fresh Strawberries, finely chopped: 1 cup
Frosting:
- Fresh Strawberries: 1/2 cup (for puree)
- Butter, softened: 1 cup (2 sticks)
- Mascarpone Cheese, room temperature: 1 cup (8 ounces)
- Salt: 1/4 teaspoon
- Confectioners’ Sugar: 3 1/2 cups (sifted, if desired)
Using room temperature eggs, butter, and mascarpone cheese ensures they blend smoothly into the batter and frosting. Use fresh strawberries for the best flavor in both components!

Step-by-Step Instructions
Let’s bake this fabulous Strawberry Sheet Cake! It’s easier than it looks and perfect for sharing. First, prepare your pan and oven. Preheat the oven to 350°F (175°C). Line the bottom of a 15x10x1-inch baking sheet with parchment paper, then lightly coat the parchment and the sides of the pan with cooking spray.
Make the Cake Batter: In a large bowl, whisk together the dry white cake mix, the dry strawberry gelatin powder, 3 tablespoons sugar, and 3 tablespoons all-purpose flour. Break up any large clumps.
Add the 1 cup water, 1/2 cup canola oil, and 2 beaten room temperature eggs to the dry ingredients. Beat with an electric mixer on low speed for 30 seconds just to combine. Then, increase the speed to medium and beat for 2 minutes, scraping down the sides of the bowl as needed.
Gently fold the 1 cup of finely chopped fresh strawberries into the finished batter using a spatula.
Pour the batter into the prepared baking sheet, spreading it evenly to the edges with your spatula.
Bake and Cool: Bake in the preheated oven for 15 to 16 minutes. The cake is thin, so it bakes quickly! It’s done when a wooden toothpick inserted into the center comes out clean.
Place the pan on a wire rack and let the cake cool completely in the pan. Don’t rush this step – frosting a warm cake leads to a melted mess!
Make the Frosting: While the cake cools, prepare the frosting. Place the 1/2 cup fresh strawberries in a food processor or blender. Pulse or blend until they are completely smooth and pureed. Set aside.
In the large bowl of a stand mixer fitted with the paddle attachment (or using a large bowl and handheld mixer), beat the 1 cup softened butter and 1 cup room temperature mascarpone cheese together on medium speed until light and fluffy. This usually takes about 3-5 minutes. Scrape down the sides of the bowl.
Beat in the 1/4 teaspoon salt and the reserved strawberry puree until combined.
With the mixer on low speed, gradually add the 3 1/2 cups of confectioners’ sugar, about one cup at a time, beating well after each addition. Once all the sugar is incorporated, increase the speed to medium-high and beat until the frosting is light, fluffy, and smooth.
Frost the Cake: Once the cake is completely cool, spread the strawberry mascarpone frosting evenly over the top using an offset spatula or a knife.
Slice the cake into squares or rectangles to serve. Store leftover cake covered in the refrigerator due to the mascarpone and fresh fruit in the frosting.

Troubleshooting
Sheet cakes are generally straightforward, but here are a few potential bumps you might encounter with this Strawberry Sheet Cake recipe.
Problem: My cake is dry. Solution: This cake should be very moist due to the oil and fruit. Ensure you didn’t overbake it – check for doneness right at the 15-minute mark as sheet cakes bake quickly. Also, ensure accurate measurement of oil and water.
Problem: The cake stuck to the pan/parchment. Solution: Make sure you lined the bottom with parchment and coated both the parchment and the sides of the pan with cooking spray as directed. Letting the cake cool completely before trying to cut or remove pieces also helps.
Problem: My frosting seems too thin or runny. Solution: Fresh strawberry puree adds liquid. Ensure your butter and mascarpone were softened but not melty. If it’s still too thin after adding all the sugar, you can try beating in a little more confectioners’ sugar, a few tablespoons at a time, until it reaches a spreadable consistency. Chilling the frosting briefly can also help it firm up.
Problem: My frosting looks grainy or split. Solution: This can happen if the butter and mascarpone were too cold or at different temperatures. Ensure both are properly at room temperature before beating. Beat them together thoroughly until fluffy before adding the puree and sugar. Adding the sugar gradually also helps maintain a smooth emulsion.
Problem: The cake baked unevenly. Solution: Sheet pans can sometimes heat unevenly. Rotating the pan halfway through the short baking time can help promote even baking and browning. Ensure your oven racks are positioned correctly (center rack is usually best).
Tips and Variations
This Strawberry Sheet Cake recipe is delicious, but here are some fun ways to customize it or add extra flair!
Different Cake Mix/Gelatin: Try a yellow cake mix for a slightly richer base. You could even experiment with a lemon cake mix and strawberry gelatin for a strawberry-lemonade vibe. Pairing different gelatin flavors (like raspberry) with corresponding fruit could also work.
Boost the Flavor: Add a teaspoon of vanilla extract or even almond extract to the cake batter for extra depth. A little lemon zest in the batter or frosting could also complement the strawberry nicely.
Frosting Swaps: If you don’t have or like mascarpone, you could make a strawberry cream cheese frosting instead using an 8-ounce block of softened cream cheese instead of the mascarpone (the tang will be more pronounced). A simple fresh strawberry buttercream (without mascarpone/cream cheese) is another option, though less tangy.
Garnishes Galore: Besides frosting, top the cake with fresh strawberry slices, sprinkles (especially pink or white!), white chocolate shavings, or even a sprinkle of finely chopped pistachios for color contrast.
Make it Cupcakes: You could adapt this recipe for cupcakes. Fill lined muffin cups about two-thirds full and bake for likely 18-22 minutes (test with a toothpick). Adjust frosting amount as needed. Yield would be 24+ cupcakes.
Skip the Chopped Berries: If you prefer a smoother cake texture without fruit pieces, you can omit the 1 cup of chopped fresh strawberries folded into the batter. The gelatin will still provide strawberry flavor and color.
Serving and Pairing Suggestions
Serve this Strawberry Sheet Cake chilled or at cool room temperature. Because the frosting contains butter and mascarpone, it’s best stored in the refrigerator but letting it sit out for 15-20 minutes before serving allows the frosting to soften slightly for the best texture.
Cut the cake into squares or rectangles – the 15×10 size easily yields 20-24 servings, making it perfect for feeding a crowd. It’s ideal for potlucks, birthday parties (so easy to serve!), school events, bake sales, or any large casual gathering.
It’s delicious served just as it is! The frosting is rich and flavorful enough that it doesn’t necessarily need anything else. However, a scoop of vanilla ice cream alongside wouldn’t be turned away!
Simple beverages pair best. Cold milk is a classic with cake. Freshly brewed coffee or tea (hot or iced) are also excellent choices. Lemonade or sparkling water would be refreshing complements too.
Nutritional Information
Let’s consider the approximate nutritional profile for one slice of this Strawberry Sheet Cake. This can vary greatly depending on how large you cut the slices from the 15×10 inch pan (let’s assume 20-24 slices).
- Calories: 307
- Fat: 17g
- Saturated Fat: 8g (from butter, mascarpone, oil)
- Cholesterol: 49mg
- Sodium: 212mg
- Carbohydrates: 51g (likely high due to missing fiber/protein info in prompt, recheck if possible) – Self-correction: The prompt only provided Cal, Fat, SatFat, Chol, Sodium. I cannot provide accurate Carb/Sugar/Fiber/Protein without that data. I will state this limitation.
- Sugars: (Not Provided)
- Fiber: (Not Provided)
- Protein: (Not Provided)
Based on the provided data, this cake is moderately high in calories and fat per serving, with a significant contribution from saturated fat due to the butter and mascarpone. Sodium is moderate. Without carbohydrate, sugar, fiber, and protein data, a full assessment isn’t possible, but based on the ingredients (cake mix, gelatin, sugar, flour, frosting sugar), it’s safe to assume the cake is very high in carbohydrates and sugars.
Consider this a decadent and delicious treat for special occasions or gatherings. Enjoying a reasonably sized piece is the best approach. Modifications using lower-fat ingredients (light mascarpone/butter) are possible but will affect the richness and texture of the frosting.
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Strawberry Sheet Cake
Description
If you’re looking for a truly crowd-pleasing dessert that’s bursting with strawberry flavor and surprisingly easy to make, let me introduce you to this fantastic Strawberry Sheet Cake! It starts with a simple cake mix base but gets transformed into something incredibly special
Ingredients
Cake:
- White Cake Mix: 1 box (regular size, approx. 13.25 – 15.25 ounces)
- Strawberry Gelatin: 1 package (3 ounces) – dry powder
- Sugar: 3 tablespoons
- All-Purpose Flour: 3 tablespoons
- Water: 1 cup
- Canola Oil: 1/2 cup
- Large Eggs, room temperature: 2, beaten
- Fresh Strawberries, finely chopped: 1 cup
Frosting:
- Fresh Strawberries: 1/2 cup (for puree)
- Butter, softened: 1 cup (2 sticks)
- Mascarpone Cheese, room temperature: 1 cup (8 ounces)
- Salt: 1/4 teaspoon
- Confectioners’ Sugar: 3 1/2 cups (sifted, if desired)
Instructions
Let’s bake this fabulous Strawberry Sheet Cake! It’s easier than it looks and perfect for sharing. First, prepare your pan and oven. Preheat the oven to 350°F (175°C). Line the bottom of a 15x10x1-inch baking sheet with parchment paper, then lightly coat the parchment and the sides of the pan with cooking spray.
Make the Cake Batter: In a large bowl, whisk together the dry white cake mix, the dry strawberry gelatin powder, 3 tablespoons sugar, and 3 tablespoons all-purpose flour. Break up any large clumps.
Add the 1 cup water, 1/2 cup canola oil, and 2 beaten room temperature eggs to the dry ingredients. Beat with an electric mixer on low speed for 30 seconds just to combine. Then, increase the speed to medium and beat for 2 minutes, scraping down the sides of the bowl as needed.
Gently fold the 1 cup of finely chopped fresh strawberries into the finished batter using a spatula.
Pour the batter into the prepared baking sheet, spreading it evenly to the edges with your spatula.
Bake and Cool: Bake in the preheated oven for 15 to 16 minutes. The cake is thin, so it bakes quickly! It’s done when a wooden toothpick inserted into the center comes out clean.
Place the pan on a wire rack and let the cake cool completely in the pan. Don’t rush this step – frosting a warm cake leads to a melted mess!
Make the Frosting: While the cake cools, prepare the frosting. Place the 1/2 cup fresh strawberries in a food processor or blender. Pulse or blend until they are completely smooth and pureed. Set aside.
In the large bowl of a stand mixer fitted with the paddle attachment (or using a large bowl and handheld mixer), beat the 1 cup softened butter and 1 cup room temperature mascarpone cheese together on medium speed until light and fluffy. This usually takes about 3-5 minutes. Scrape down the sides of the bowl.
Beat in the 1/4 teaspoon salt and the reserved strawberry puree until combined.
With the mixer on low speed, gradually add the 3 1/2 cups of confectioners’ sugar, about one cup at a time, beating well after each addition. Once all the sugar is incorporated, increase the speed to medium-high and beat until the frosting is light, fluffy, and smooth.
Frost the Cake: Once the cake is completely cool, spread the strawberry mascarpone frosting evenly over the top using an offset spatula or a knife.
Slice the cake into squares or rectangles to serve. Store leftover cake covered in the refrigerator due to the mascarpone and fresh fruit in the frosting.
Recipe Summary and Q&A
In summary, this recipe creates a vibrant and delicious Strawberry Sheet Cake, perfect for feeding a crowd. It cleverly uses a doctored white cake mix infused with strawberry gelatin and fresh strawberries for a moist, flavorful cake base. The real star is the luxurious homemade frosting made with fresh strawberry puree, butter, and tangy mascarpone cheese.
It’s relatively easy to assemble, bakes quickly in a sheet pan, and offers intense strawberry flavor in every bite. Remember to cool the cake completely before frosting and store leftovers in the refrigerator.
Here are some questions you might have:
Q: Why add strawberry gelatin powder to the cake mix? A: The dry gelatin powder intensifies the strawberry flavor throughout the cake, adds moisture, and contributes the lovely pink color. It’s a common technique for “doctoring” cake mixes for extra flavor and visual appeal.
Q: Can I use only fresh strawberries in the cake instead of the gelatin AND fresh berries? A: You could omit the gelatin, but the cake’s strawberry flavor and color would be much less intense. The gelatin also affects the cake’s moisture and texture slightly. The recipe is designed for both. You could potentially increase the fresh berries if omitting gelatin, but the result would be different.
Q: Can I make this cake ahead of time? A: Yes! You can bake the cake layer a day ahead, let it cool completely, cover it tightly, and store it at room temperature. The frosting can also be made a day ahead and stored in an airtight container in the refrigerator (let soften slightly and re-whip briefly before using). Frost the cooled cake several hours before serving or up to a day ahead (store frosted cake in the fridge).
Q: Can I use regular cream cheese instead of mascarpone in the frosting? A: Yes, you can substitute an equal amount of full-fat block cream cheese, well-softened. The frosting will be tangier and slightly less rich than with mascarpone, closer to a traditional cream cheese frosting, but still delicious!
Q: Can I bake this in a different pan, like a 9×13 inch? A: Yes, but you’ll need to adjust the baking time significantly. A 9×13 inch pan is smaller in area but deeper, so the cake will be thicker and require longer baking – likely 30-40 minutes or more. Start checking with a toothpick around 30 minutes.